Resources

This is my placeholder reserved for resources I found particularly useful when getting started with SEO consulting, but should be helpful to anyone interested in online marketing, offering web design services, or getting miscellaneous freelance gigs online.

I plan to continually update this resource over time so I encourage bookmarking the page and returning regularly to see what’s been added. Enjoy.

Legit Product Reviews

Pop-up Domination 2.0: The pop-up is not dead. Read my two cents on the WordPress Plug-in Pop-up Domination 2.0 here.

SENuke: A case study of the popular automated link building software.

XRumer: Ever thought about blasting your website with a few thousand spammy profile and forum links? Find out what happens when you do here.

Directory Maximizer: Review of a service that automates mind-numbing directory submissions.

Raven SEO: If you manage multiple SEO campaigns this tool is a must have.

Book Reviews


Search Engine Optimization Secrets
: A book that sheds light on the mysterious underbelly of bigtime SEO consulting. Written by Danny Dover.

Becoming a Clockwork Pirate
: This free downloadable e-book offers readers a crash course in link building.

Contract Templates

SEO Contract Template: Awesome example of an SEO contract.

5 Contract Templates: My man John Roberts gives you 5 SEO contract templates and the first 3 chapters of his e-book for free when you subscribe to his email list. I also recommend reading the content John has published on his blog. He’s got tons of common-sense tips for SEO consultants that are just getting started.

Freelance Design Contract Templates: Five solid contract templates you can use for free.

Outsource Work

Cheap Logo Design: Logo Nerds never let’s me down. You can get a custom logo for your blog or website for about $27. The turn around is fast and I’ve never been disappointed with the results. They even do revisions for free!

SEO Reseller: Want to increase revenue by offering professional SEO services to your clients without hiring on-site staff. Let StartSEOCompany.com improve your business’ bottom line.

99Designs: List your budget then wait for a bunch of really talented designers clamor for your business.

ODesk.com: Another place to outsource web projects.


Business Telephone Numbers

Grasshopper Review: Cheap 800 and 888 numbers for your business. Easy call forwarding to your cell or home phone. This is the service I use for StartSEOCompany.com.

eVoice: This is the 800# provider I’m using for all new websites. The link directs you to a place you can get a free 6-month trial. When the 6-month trial is over monthly rates are more affordable than Grasshopper as well. Set up is super simple as well. Awesome product.

K7.net: Not ready to spend money on a 800 number yet? No problem. K7.net lets gives you a free voice mail and fax number until you’re on your feet. (Just make sure you keep your K7.net account active by calling the number at least one time per month.)

Email Marketing

aWeber: aWeber is the industry standard for email list management and the email service I’ve ever need. Set up is fast, customer service is reliable, and it just plain works.


Heat Map Testing

Feng-GUI: Free heat map testing for your website.

SEO Tools

Xenu Link Sleuth: Free program that crawls your website and gives you a report of 404 errors/broken links and redirects.

Screaming Frog SEO Spider: This tool is gaining popularity among the SEO community fast. Screaming Frog SEO Spider downloads titles, meta descriptions, urls, file size and other important data points for search marketers. I highly recommend familiarizing yourself with this tool if you haven’t already.

SEO Book Toolbar: SEO tool for your web browser. Integrates SEO metrics like PageRank, back links, competition, domain age, a rank checker and more in one location. This plug-in is a huge time saver for website analysis.

Website Templates:

DreamTemplate: Pay a flat fee and download professional looking website, Word Doc, and PowerPoint templates for a year. This website could come in especially handy if you create websites for small businesses. The only downside is that there isn’t much here for WordPress themes.

WooThemes: A great place to find premium WordPress themes at an affordable price.

Invoice/Billing Templates

PayPal.com: If you use PayPal to accept payments anyway, they also provide a simple invoicing feature to bill clients.

Word Doc Templates: If you want to invoice customers in an old school fashion, check out this link and this link to help you create an invoice in Microsoft Word.

Bookmark Submission

SocialMarker: Free service that helps you submit to social bookmarking websites faster.


Recommended Reading

How much to charge for SEO? SEOMoz article about how to decide what to charge for services.

Website Marketing Checklist: Very comprehensive checklist of over 400 specific items that will help ensure your website is fully optimized in every way.

Building an E-commerce Business: Excellent case study on how a couple guys started a 1-million dollar e-commerce business in just 8 months.

Social Media Content Portal: Good best practice outline for creating a blog/website that is both sharable and user friendly.

David Harry Interview: Stellar interview with SEO expert David Harry. Be sure to listen to this interview.

Brent Rangen Interview
: Advice about running your own SEO business with Brent Rangen. Another excellent interview.

SEO Proposal: In this article my man John Roberts breaks down the entire process of using an SEO proposal.